Ray Hanley - President and Chief Executive Officer
Mr. Hanley joined AFMC in 2010 and serves as President and Chief Executive Officer, overseeing the executive leadership team. Prior to joining AFMC, he spent 28 years with the Arkansas Department of Human Services, 16 of which were as director of Arkansas Medicaid. He then spent seven years as the client industry executive for the State Health and Human Services business aspect of HP, working exclusively outside the state of Arkansas. In 2007, the company recognized Mr. Hanley as Global Client Industry Executive of the year. He has served as chair of the National Association of Medicaid Directors for five years and remains an active alumnus of that association. He served as chair of the Central Arkansas Sierra Club and as a member of the American Public Welfare Association Board of Directors. He serves on the board of directors for the American Healthcare Quality Association. He is author or co-author of 16 books on historical perspectives in Arkansas, the proceeds of which he donates to local historical societies and museums. When he is not working, Mr. Hanley centers his life around his family, travel, hiking, photography and writing. He has traveled to more than 30 countries and worked all over the United States.
Chad T. Rodgers, MD, FAAP - Chief Medical Officer
Dr. Rodgers is a board-certified pediatrician and a partner at Little Rock Pediatric Clinic. He received his medical degree from the University of Arkansas at Medical Sciences. He is vice president of the Arkansas chapter of the American Academy of Pediatrics and secretary to the board of directors of the Arkansas Medical Society. He is the co-founder of Reach Out and Read Arkansas and serves on its board, as well as on the board of Arkansas Advocates for Children and Families. Rodgers also served on AFMC’s board from 2011 until 2015, when he resigned his position. He is the 2015 recipient of Arkansas Children’s Hospital’s Dr. Tom Ed Townsend Award.
Marilyn Little - Chief Operating Officer
Ms. Little is AFMC’s Chief Operating Officer and is the executive responsible for Information Services, Health Information Technology, Clinical Review and Quality Programs. Ms. Little came to AFMC with almost 40 years’ experience in public sector health care. Before joining our team she gained extensive experience in the public sector serving in various roles during her more than 30 years with the Arkansas Department of Human Services. Her last position within Arkansas DHS was Chief Operating Officer of Arkansas Medicaid.
Mary Counts - Chief Financial Officer
Ms. Counts joined AFMC in 2000 as AFMC’s comptroller and was named Chief Financial Officer in 2011. Ms. Counts is a member of the executive leadership team responsible for developing, implementing, and achieving the goals of the corporation. As CFO, she is responsible for the coordination and direction of AFMC’s financial planning and budgeting, accounting practices, systems and reporting, and other financially related activities, functions and initiatives. She oversees accounting staff responsible for the internal fiscal management and accounting of AFMC’s operations, including federal financial reporting, cash disbursements, payroll, time and travel reporting, cost analysis and evaluations, cash flow, and auditing. Ms. Counts earned her Bachelor of Science degree in business administration from Henderson State University. She has more than 30 years of experience in accounting related to health care.
Catherine Bain - Chief Administrative Officer
Ms. Bain is a member of the executive leadership team responsible for developing, implementing, and achieving the goals of the corporation. In her role as Chief Administrative Officer, she is responsible for special projects, managing legal and contract issues, overseeing AFMC’s Little Rock facility and mentoring administrative support staff. After serving as a pediatric registered nurse, she began her career in AFMC’s Fort Smith office more than 20 years ago. During that time, her responsibilities have included managing the medical affairs office, coordinating medical and legislative events, and providing information and management support to four different chief executive officers and their leadership teams. In addition, she has served as a member of the American Health Quality Associations’ (AHQA) national committee responsible for developing recommendations on future priority activities and operational processes for implementation of the AHQA strategic action plan.
Melissa Masingill - Chief Public Affairs Officer
Ms. Masingill is AFMC’s chief public affairs officer. She is responsible for developing and strengthening the organization’s strategic alliances to support and expand its products and services. She also works directly with AFMC’s stakeholders to develop and implement the organization’s legislative initiatives and advocacy. Prior to joining AFMC, Masingill served as the vice president of public affairs at Delta Dental of Arkansas from 2009-2015, directing the organization’s communications, government relations, and brand management. In addition, she oversaw the organization’s philanthropic activity and the Delta Dental of Arkansas Foundation. Masingill has also held positions as assistant vice president of communications and governmental affairs for AFMC and as the director of communications and public affairs under two Arkansas Secretaries of State administrations.
Susie Moore, CCEP - Chief Compliance Officer
Ms. Moore has been with AFMC since 1997. She develops, implements and oversees AFMC’s corporate compliance program. Her responsibilities include maintaining and expanding visibility for the program at all levels within the company, training the senior management team regarding corporate compliance, recommending and implementing compliance initiatives to match the health care regulatory environment, and evaluating processes for compliance impact.
Nathan Ray, MBA, CPHIT - Chief Technology Officer
Mr. Ray is responsible for managing AFMC’s information services, analytics and health information technology departments. Ray began his career at AFMC in 2008 as a primary care physician profiling specialist in AFMC’s Medicaid Managed Services Division. He then became data manager for HITArkansas, the Regional Extension Center for Health Information Technology in Arkansas, before being promoted to director in 2013. In 2014, he was featured by Arkansas Business in its annual “20 in Their 20s” spotlight. Ray earned a Master of Business Administration from Harding University and a bachelor’s degree in business from Arkansas State University.
Peggy Starling, FACMPE - Chief Outreach Services Officer
Ms. Starling has more than 25 years of experience in all phases of physician/clinic practice management and medical billing. Her background comprises all executive managerial functions and responsibilities, including operations, medical billing, marketing and human resources, clinic management and development and management of rural health initiatives. She maintains an extensive and current knowledge of state and federal regulations relating to physician offices and rural health clinics. She served in a leadership role with a physician practice management company, where she was instrumental in the success of a major hospital’s development, as well as implementation of electronic health records in medical offices. Ms. Starling earned a degree in health service management and is a Fellow in the American College of Medical Practice Executives (FACMPE). She is also a graduate of the University of Arkansas leadership program LeadAR.
Breck Hopkins, JD - General Counsel
Breck Hopkins, JD, serves as AFMC’s General Counsel and as the organization’s Health Insurance Portability and Accountability Act (HIPAA) privacy officer. Hopkins spent 36 years at DHS, and served as lead Medicaid counsel, chief counsel, and director of policy and legal services before his retirement in 2014. He was also responsible for DHS’s HIPAA privacy and security compliance for nearly two decades. He is a graduate of the University of Arkansas School of Law in Fayetteville.